Clari
Clari runs an AI revenue-forecasting platform for sales teams, now merged with Salesloft.
Clari has real data lock-in but is running that advantage through a company mid-merger, with a new CEO, a reset C-suite, and two rounds of layoffs in four months.
Clari combines with Salesloft to give companies detailed sales forecasts by analyzing their customer conversations and deal history across email, calls, and spreadsheets. The combined company has a real advantage because it knows each customer's specific patterns better than anyone else, which is hard for competitors to copy. But Salesforce, which already owns most sales teams' software, is now offering similar forecasting tools for free to existing customers, and smaller AI startups are building tools that can pull the same information from regular databases. The big wildcard is whether Clari can keep its customers happy after a messy merger involving leadership changes and layoffs, or whether it becomes just another feature inside Salesforce.
A named enterprise customer (e.g. Adobe, IBM, Okta) drops Clari or switches to Salesforce Einstein. Salesforce's bundled free tool is converting Clari's marquee accounts.
Clari or Blackstone/Silver Lake discloses a fresh valuation, funding round, or refinancing. Shows whether the 2022 $2.6B mark is holding, rising, or being written down.
- Two layoff rounds: 96 then 76 employees cut
- Est. $450M ARR, up from $158.5M
- Valuation stuck at $2.6B since Series F
- Salesforce bundles Einstein Revenue Intelligence free into Sales Cloud, undercutting standalone pricing.
- Post-merger integration instability: two WARN layoff rounds and full C-suite turnover within 4 months.
- CEO reversal (Byrne to Cox) signals unresolved governance/strategy tension post-merger.
- Stale 2022 valuation mark ($2.6B) with no fresh disclosure despite major merger and headcount cuts.
- AI-native entrants commoditizing core forecast rollup and deal-risk scoring functions.
| Rival | Direction | Evidence |
|---|---|---|
| Salesforce | losing to | Einstein Forecasting/Revenue Intelligence bundled free in Sales Cloud, positioned as Clari substitute as of June 2026 |
| Oliv.ai | contesting | Listed as AI-native Clari alternative targeting mid-market forecasting, May 2026 |
| BoostUp | contesting | Positioned as AI-native forecasting alternative to Clari in 2026 comparison sites |
| Gong | contesting | Direct competitor in conversation/revenue intelligence, compared head-to-head May 2026 |
| Outreach | contesting | Became direct sales-engagement rival once Clari absorbed Salesloft in December 2025 |
- Is Clari profitable in 2026?
- No public profitability figures have been disclosed. Third-party tracker Latka estimated Clari's ARR at roughly $450M as of July 2026, up from about $158.5M in 2024, but these are unconfirmed estimates, not audited financials, and Clari has not stated profitability.
- Did Clari have layoffs after the Salesloft merger?
- Yes. WARN Act filings show Clari cut 96 employees in Sunnyvale, CA effective January 5, 2026, then cut 76 more effective April 11, 2026, both explicitly tied to eliminating operational redundancies following the December 2025 merger with Salesloft.
- Who is Clari's CEO now?
- Steve Cox, an external hire, was appointed CEO when the Clari and Salesloft merger completed on December 3, 2025, replacing founder Andy Byrne, who had originally been announced in August 2025 to lead the combined company.
- Could AI replace Clari's forecasting product?
- Clari's core functions like forecast rollups and deal-risk scoring are structured pattern-matching tasks that Salesforce's bundled Einstein Revenue Intelligence and AI-native entrants like Oliv.ai and BoostUp already approximate, per competitor comparison sites dated May and June 2026, though Clari's proprietary cross-CRM data offers some protection.
- Who is Clari's biggest competitor?
- Salesforce is the most structurally dangerous rival, since it bundles Einstein Forecasting and Revenue Intelligence free into Sales Cloud for existing customers as of mid-2026; direct category peers also include Gong, Aviso, and now Outreach after Clari absorbed Salesloft.
- Who owns Clari?
- Clari is privately held, backed by PE firms Blackstone and Silver Lake plus VCs including Sequoia Capital and Bain Capital Ventures, last valued at $2.6B in a January 2022 Series F; no fresh valuation has been disclosed since the December 2025 Salesloft merger.
- 2026-04-11Second WARN layoff round cuts 76 Sunnyvale employees post-merger
- 2026-04Clari ships MCP server opening Revenue Data & AI to external agents
- 2026-02-26Peter Liebert appointed CISO, completing post-merger C-suite reset
- 2026-01-05First WARN layoff round cuts 96 Sunnyvale, CA employees
- 2025-12-11New CRO, CTO, CPO, CMO appointed for combined Clari + Salesloft
- 2025-12-03Clari and Salesloft merger completes; Steve Cox named CEO over Andy Byrne
- 2025-12Gartner names Clari a Leader in first Revenue Action Orchestration MQ
- 2025-09-16Vendor-commissioned Forrester TEI study claims $96.2M customer value
- 2025-08-07Clari and Salesloft announce merger agreement
- 2022-01-19Clari raises $225M Series F at $2.6B valuation led by Blackstone, Silver Lake
- Clari and Salesloft Complete Merger and Appoint Steve Cox as CEO (2025-12-03)
- Clari + Salesloft Announce Key Executive Appointments to Drive Predictive Revenue and AI Vision (2025-12-11)
- Clari Inc. Lays Off 76 Workers, Sunnyvale, CA WARN Notice (2026-04-10)
- $450M Est. ARR, $2.6B Valuation (2026-07-02)
- Clari and Salesloft Announce Agreement to Merge (2025-08-07)
- Clari Revenue AI Delivered $96.2 Million in Value to Enterprise Customers (2025-09-16)
- Clari Newsroom & Press (2026-05-13)
- Clari Raises $225M to Deliver Unmatched Performance and Growth (2022-01-19)
- Best Salesforce Einstein Alternatives AI (2026-06-29)
- Best Clari Alternatives for Revenue Leaders in 2026 (2026-05-22)
- Clari Stock Price, Funding, Valuation, Revenue & Financial Statements (2025-11-18)