Is Creatio profitable in 2026?

As of its June 2024 funding round, Creatio was cash-flow break-even but not yet GAAP-profitable, according to Reuters coverage of the $200M raise. No independently confirmed profitability update has been reported since, so its 2026 financial status rests on that 2024 disclosure.

Creatio is privately held and venture-backed, with no parent company. Its June 2024 Series B was led by Sapphire Ventures, joined by StepStone Group, Volition Capital and Horizon Capital, at a $1.2 billion post-money valuation, per TechCrunch, 2024-06-26.

Could AI replace Creatio's no-code platform?

Generative and agentic AI increasingly let employees build workflows conversationally, threatening the visual no-code builder skill Creatio sells. Creatio responded by launching AI Twin and AI Studio in its Creatio 10x release on July 15, 2026, betting on owning the agent layer rather than being replaced by it.

Who is Creatio's biggest competitor?

Press consistently frames Creatio as a Salesforce challenger, per TechCrunch, 2024-06-26. Microsoft is also a direct rival, bundling Dynamics 365, Power Platform and Copilot Studio into the Office 365 stack customers already own, competing head-on with Creatio's no-code CRM pitch.

What is Creatio's current valuation?

Creatio was valued at $1.2 billion post-money after raising $200 million in a Series B led by Sapphire Ventures, announced June 26, 2024. No subsequent priced round or updated valuation had been confirmed by independent sources as of July 2026.

United States · United States

Creatio

No-code CRM and workflow automation platform competing against Salesforce and Microsoft.

Losing its protection

Assessed 29 July 2026 · Evidence as of 29 July 2026

The structural protection is eroding.

On the recordSince 29 July 2026 · Checkable from Q1-Q2 2027 · Every call on the record Checkpoint: Disclosed new-logo growth from Creatio 10x (AI Twin, AI Studio) launched July 2026

The call

Creatio is growing fast on partner-driven sales, but it is racing Salesforce and Microsoft to define AI agents in CRM, with no confirmed funding update since mid-2024.

Creatio is a software company that lets businesses build custom applications without writing code, mainly for sales and customer management. The problem is that Salesforce and Microsoft, which already have huge customer bases, are now offering their own no-code tools with built-in AI assistants that can do similar work, and these giants are currently ahead on the AI features that are becoming the main thing people care about. The company's survival depends on whether its newest AI tools can actually win new customers away from Salesforce and Microsoft over the next year or two, or whether it stays as a smaller option that keeps existing customers happy but doesn't grow much.

Why

AI pressure: Salesforce Agentforce. Agentforce lets customers build AI agents by talking to them, cutting into the manual drag-and-drop skill Creatio sells. Could AI do the core job? Yes, likely.

Bigger players: Microsoft (Dynamics 365, Power Platform, Copilot Studio). Microsoft bundles a competing no-code AI-agent CRM into software most enterprises already pay for. Could a giant copy it? Yes, easily.

What protects it. 700+ channel partners and workflows embedded in regulated industries like banking that are costly to rip out.

What would change this call

Creatio discloses a new funding round or valuation update by Q1-Q2 2027. Whether the $1.2B June 2024 valuation still holds or a down-round confirms weakening investor confidence.
Creatio 10x (AI Twin, AI Studio, launched July 2026) new-logo wins reported in press or case studies within a year. Whether Creatio's AI layer differentiates it from Agentforce/Copilot Studio or it stays a fast-follower.
Creatio publishes new-logo growth versus renewal-driven revenue figures in next annual update. Whether growth is still coming from new customers or increasingly just from renewals.

Key numbers

$200M raised at $1.2B valuation (2024-06-26)
45% year-over-year revenue growth in 2024 (2025-01-11)
~700 employees across seven global offices (2024-06-26)

Named risks

Kyiv R&D center exposed to ongoing Russia-Ukraine war disruption. Severity: high
Valuation stalled at June 2024's $1.2B amid cooling SaaS and low-code funding environment noted mid-2026. Severity: medium
Core no-code visual builder pitch being commoditized by conversational agent-building AI from Salesforce and Microsoft. Severity: high
Roughly half of revenue depends on 700+ channel partners rather than direct sales control. Severity: medium

Rivals, as read in July 2026

Rival	Direction	Evidence
Salesforce	losing to	Ranked first in independent 2026 CRM ranking citing Agentforce; Creatio absent from top 5 as of 2026-02-23
Microsoft	contesting	Dynamics 365, Power Platform and Copilot Studio bundle competes directly, embedded in Office 365 stack, 2026
HubSpot	losing to	Ranked second in same 2026 CRM ranking that excluded Creatio from its top 5, 2026-02-23

Questions people ask

Is Creatio profitable in 2026?: As of its June 2024 funding round, Creatio was cash-flow break-even but not yet GAAP-profitable, according to Reuters coverage of the $200M raise. No independently confirmed profitability update has been reported since, so its 2026 financial status rests on that 2024 disclosure.
Who owns Creatio?: Creatio is privately held and venture-backed, with no parent company. Its June 2024 Series B was led by Sapphire Ventures, joined by StepStone Group, Volition Capital and Horizon Capital, at a $1.2 billion post-money valuation, per TechCrunch, 2024-06-26.
Could AI replace Creatio's no-code platform?: Generative and agentic AI increasingly let employees build workflows conversationally, threatening the visual no-code builder skill Creatio sells. Creatio responded by launching AI Twin and AI Studio in its Creatio 10x release on July 15, 2026, betting on owning the agent layer rather than being replaced by it.
Who is Creatio's biggest competitor?: Press consistently frames Creatio as a Salesforce challenger, per TechCrunch, 2024-06-26. Microsoft is also a direct rival, bundling Dynamics 365, Power Platform and Copilot Studio into the Office 365 stack customers already own, competing head-on with Creatio's no-code CRM pitch.
What is Creatio's current valuation?: Creatio was valued at $1.2 billion post-money after raising $200 million in a Series B led by Sapphire Ventures, announced June 26, 2024. No subsequent priced round or updated valuation had been confirmed by independent sources as of July 2026.

Timeline

2026-07-15Launched Creatio 10x with AI Twin conversational agent builder and AI Studio governance layer
2026-02-23Independent CRM ranking placed Salesforce first citing Agentforce; Creatio absent from top 5
2026-02-11Introduced autonomous AI agents for banking: renewals, referrals, document verification, loan servicing
2024-10-01Launched Creatio Energy 8.2 integrating agentic, generative and predictive AI patterns
2024-06-26Raised $200M Series B at $1.2B valuation led by Sapphire Ventures, becoming a unicorn
2021-01-01Raised $68M growth round led by Volition Capital after 7 years bootstrapped
2014-01-01Rebranded from BPMonline to Creatio, relocated headquarters to Boston

Revision history

29 July 2026

First assessed. Losing its protection. The text above is fixed as of this date and is not edited afterwards.

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