HYPR
HYPR sells passwordless login and identity verification tools to banks and large enterprises.
HYPR still holds its regulated-sector customers but the passwordless feature that built the company is now free inside Microsoft, Okta, and Duo.
HYPR sells identity and login security software to banks and insurance companies. The company built its business around passwordless authentication, a way to log in without passwords, but Microsoft, Okta, and Cisco now offer that same feature built directly into their own platforms at no extra cost, which removes the main reason customers would switch to HYPR. The one thing that could save the company is if its identity-verification product (Affirm) becomes so good and trusted in regulated industries that banks and insurers will keep paying for it even as passwordless login becomes a commodity.
HYPR headcount grows beyond the ~110-130 range in next annual filings or LinkedIn data. Would indicate renewed investment in sales or product rather than stagnation.
HYPR discloses expanded regulated-sector customers (banks, insurers) beyond renewals. Would show the moat still drives new business, not just retention.
- $30M raised from Silver Lake Waterman
- No new funding disclosed since
- Headcount flat around 110-130 employees
- No new funding disclosed since June 2024 Silver Lake Waterman round.
- Core passwordless MFA product being commoditized by Microsoft, Okta, and Cisco Duo bundling.
- Company's own March 2026 report shows enterprise passkey adoption plateauing at 43%.
- No audited revenue disclosure, leaving financial health unverifiable to outside observers.
- Flat headcount around 110 to 130 despite 2024 capital infusion suggests stalled growth execution.
| Rival | Direction | Evidence |
|---|---|---|
| Microsoft (Entra ID) | gaining on | Native FIDO2/passkey provisioning bundled into Entra ID, integration confirmed May 2024 |
| Okta | gaining on | Identity Threat Protection flagged about 8,000 high-risk users per month, reported Jan 7, 2026 |
| Cisco Duo | gaining on | Ships native passwordless MFA, directly overlapping HYPR's core Authenticate product as of 2025 |
| Ping Identity | contesting | Building native passwordless capabilities alongside existing HYPR alliance partnership |
- Is HYPR profitable in 2026?
- HYPR does not disclose audited revenue or profitability figures. Its last disclosed funding was a $30M growth investment from Silver Lake Waterman on May 27, 2024, and no new funding round has been reported since, per a February 2026 tracker.
- Could AI replace HYPR's core product?
- HYPR's founding wedge, passwordless MFA, is now bundled natively into Microsoft Entra ID, Okta, and Cisco Duo. Okta's ML-driven Identity Threat Protection flagged about 8,000 high-risk users per month in results reported January 7, 2026, overlapping HYPR's Adapt product.
- Who is HYPR's biggest competitor?
- Microsoft (Entra ID passkeys), Okta (Identity Threat Protection), and Cisco Duo are the main incumbent threats, all shipping native passwordless and AI-driven risk detection that compete directly with HYPR's core authentication products as of early 2026.
- When did HYPR last raise funding?
- HYPR's most recent disclosed funding is a $30 million growth investment from Silver Lake Waterman, announced May 27, 2024, explicitly framed as combating generative AI-driven credential attacks. No subsequent round has been publicly reported as of mid-2026.
- What does HYPR actually sell?
- HYPR sells passwordless, phishing-resistant authentication (HYPR Authenticate), adaptive risk-based authentication (HYPR Adapt), and automated identity verification (HYPR Affirm), rebranding itself from 'The Passwordless Company' to 'The Identity Assurance Company' as of its May 2024 funding announcement.
- Is passwordless authentication adoption still growing for HYPR?
- HYPR's own sixth annual State of Passwordless Identity Assurance report, published March 10, 2026 with 451 Research and S&P Global, found enterprise passkey adoption stalled at 43%, describing the category as plateauing after a 2024 surge.
- 2026-03-10HYPR releases 6th annual State of Passwordless report showing 43% passkey adoption, plateau
- 2026-02-24HYPR launches Context-Based Attestation feature for identity verification
- 2025-06-03HYPR announces strategic partnership with HID Global at Identiverse
- 2025-04-28HYPR opens Belgrade, Serbia office and promotes SVP of Worldwide Sales
- 2024-05-27HYPR secures $30M growth investment from Silver Lake Waterman
- 2022-12-02HYPR raises $25M Series C1 for passwordless authentication platform
- 2021-04-20HYPR raises $35M Series C led by Advent International
- 2019-10-01HYPR secures $18.3M Series B led by Comcast Ventures
- HYPR 2026 Company Profile: Valuation, Funding & Investors
- HYPR Secures $18.3 Million Series B to Eliminate Passwords (2019-10-01)
- HYPR Raises $35M Series C Led by Advent International (2021-04-20)
- Hypr Raises $25 Million for Passwordless Authentication Platform (2022-12-02)
- HYPR Secures $30M in Funding to Further Combat Generative AI Attacks on Modern Identity (2024-05-27)
- HYPR Stock Price, Funding, Valuation, Revenue & Financial Statements (2024-06-04)
- Management and Employees List
- Annual Report on HYPR's Revenue, Growth, SWOT Analysis & Competitor Intelligence (2026-06-08)
- HYPR Doubles Revenue & Accelerates Customer Adoption in Financial Services (2022 (republished 2024-07-22))
- How Much Did HYPR Raise? Funding & Key Investors (2026-05-25)
- The Identity Assurance Company - Headcount, Funding & ... (2026-06-13)
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