WillItSurvive

Australian company placing students abroad and running IELTS English tests for visas.

Losing its protection
Assessed 25 July 2026 · Evidence as of 25 July 2026
The structural protection is eroding.
On the recordSince 25 July 2026 · Checkable from ~20 August 2026 · Every call on the record Checkpoint: H2 FY26 earnings report, plus any move by Australia, Canada, or UK to add Duolingo to visa-accepted tests
The call

IDP still holds the visa-mandate gate for English testing, but tighter visa rules and Duolingo's cheaper AI test are squeezing volumes and profit at the same time.

IDP Education owns 150+ physical offices and 1,600+ counselors who help students prepare for the IELTS English test, which many countries require for student visas. It's hard to replace because governments have officially approved IELTS for visa decisions, and IDP runs most of the test centers, but that advantage is crumbling: governments are making visa rules stricter (fewer students applying), and Duolingo built an AI-powered English test that is faster, cheaper, and already accepted by 5,000 colleges including all eight Ivy League schools. The one thing that could save IDP is if Duolingo fails to get official visa acceptance in major countries like Australia or Canada, but that gate is closing.

Why
01
AI pressure: Duolingo English Test. Duolingo's AI-scored test is cheaper and faster, now accepted by 5,000+ schools including all eight Ivies, chipping at IELTS's edge. Could AI do the core job? Only partly.
02
Bigger players: None apparent. No single big-tech rival is attacking placement or testing directly; the pressure is visa policy plus Duolingo, not a giant. Could a giant copy it? Probably.
03
What protects it. IELTS still sits on the official visa-accepted list in Australia, Canada, and the UK, which Duolingo does not yet have.
What would change this call
Australia, Canada, or UK adds Duolingo English Test to accepted student visa list. Would break IELTS's regulatory moat and open the door to faster IDP share loss.
IDP's H2 FY26 earnings (due ~20 August 2026) show Language Testing volumes still falling double digits. Would show IELTS erosion continuing rather than stabilizing.
IDP Student Placement volumes stabilize (not just decline slower) for two straight reporting periods. Would suggest customer loss to rivals like ApplyBoard or Navitas is leveling off.
Key numbers
  • FY25 revenue fell 15% to A$882.2M (2025-06-30)
  • FY25 Student Placement volumes fell 29% (2025-06-30)
  • H1 FY26 net profit down 65% to A$23.5M (2025-12-31)
Named risks
  • Visa policy tightening in Australia, Canada, UK driving guided 20-30% FY26 market volume decline. Severity: high
  • Any major country adding Duolingo English Test to accepted visa lists would erode IELTS's core regulatory moat. Severity: high
  • Second AGM remuneration report 'strike' in 2025 raises board spill risk under Australian law. Severity: medium
  • Execution risk on A$35-45 million FY26 restructuring costs and A$25 million net cost-cut target. Severity: medium
  • Continued layoffs and department closures, including Canada in November 2025, raise severance and legal exposure. Severity: low
Rivals, as read in July 2026
RivalDirectionEvidence
Duolingo English Testgaining onDuolingo's own figures show DET accepted at 5,000+ institutions and all 8 Ivies as of April 2026, though no visa mandate yet
ApplyBoardcontestingAI-native Canada-based platform competing directly in student placement and test-voucher sales, per ApplyBoard's own materials
ETS (TOEFL) and Pearson (PTE)contestingLarge incumbent English-testing rivals operating inside the same regulated visa-testing space as IELTS
Questions people ask
Is IDP Education profitable in 2026?
Yes but shrinking: statutory net profit dropped 65% to A$23.5 million for the six months to 31 December 2025, per the 26 February 2026 ASX announcement. FY26 adjusted EBIT guidance was raised to A$120-130 million, reflecting cost cuts rather than volume recovery.
Could AI replace IDP Education's student counselors?
Partially. IDP's own 'FastLane Propose' AI tool auto-matches students to offers, reducing counselor workload, and the company's transformation program helped cut headcount by about 660 in FY25 (year to 30 June 2025), per its own full-year results filing.
Who is IDP Education's biggest competitor?
Duolingo English Test is the sharpest threat: it reports acceptance at 5,000+ institutions and all eight Ivy League schools as of April 2026, undercutting IELTS on speed and cost, though it still lacks broad student visa mandate acceptance in Australia, Canada, or the UK.
Who owns IDP Education?
IDP Education has been ASX-listed (ticker IEL) since 2015. As of mid-2026 institutional shareholders including Greencape Capital, UBS Asset Management, Vanguard Group, and Aware Super each hold roughly 4-9% stakes; it also co-owns IELTS with the British Council and Cambridge Assessment English.
Is IDP Education stock down in 2026?
Yes. As of mid-July 2026 IDP's stock was down about 40% year-over-year, with market cap around A$570-598 million and shares trading near 52-week lows within a A$2.00 to A$6.74 range, per stockanalysis.com.
What is driving IDP Education's revenue decline?
Restrictive international student visa policies in Australia, Canada, and the UK cut FY25 revenue 14-15% to A$882.2 million (year to 30 June 2025); management guided a further 20-30% market volume decline for FY26 in its 26 February 2026 update.
Timeline
  • 2026-02-26H1 FY26 results: revenue A$462.2M, statutory profit down 65%, FY26 EBIT guidance raised to A$120-130M
  • 2025-12-31H1 FY26 period ends with revenue A$462.2 million, down ~5-6% year-on-year
  • 2025-12-18Voluntary revenue-recognition accounting policy change announced, restating comparatives
  • 2025-11-28Reports of Canada layoffs and department closures at IDP Education
  • 2025-08-28FY25 full-year results: revenue A$882.2M (down 14-15%), adjusted net profit down 58% to A$64.7M
  • 2025-06-30FY25 year end: headcount down ~660 year-over-year; placement volumes down 29%, IELTS volumes down 18%
  • 2024-06-30FY24 record revenue of over A$1.04 billion, up ~6%
  • 2015IDP Education lists on the ASX under ticker IEL
Revision history
25 July 2026
First assessed. Losing its protection. The text above is fixed as of this date and is not edited afterwards.
In the same band
Sources