Retell AI
Developer platform for building and running voice AI agents at scale.
Retell runs a profitable middleware business squeezed between a cash-rich AI-native rival cutting prices and a distribution giant folding the same technology into its own platform for free.
Retell AI builds software that turns phone calls into AI conversations, charging companies per minute. It is being squeezed from two directions: Twilio (a much larger company) added the same AI capability directly into its product for 300,000+ existing customers, and ElevenLabs (a well-funded startup) launched a competing system and cut prices in half. The company's real protection is not the AI itself (which anyone can copy) but whether customers get locked in through workflow tools and integrations launched only recently; if price wars continue and those tools do not stick, Retell's current profits could evaporate against much better-funded competitors willing to lose money to win market share.
Retell's per-minute platform fee drops from current ~$0.07-0.08/min. Would indicate margin compression from ElevenLabs' price cuts is forcing a response.
Named Retell customers (Motorola, Lenovo, Anker, Spurs) publicly switch to Twilio AI Assistants or ElevenLabs. Would confirm workflow lock-in (Conductor, Assure) is not holding against rivals.
- $45-60M ARR, up 650% YoY
- 55M+ AI calls/month, 30 calls/sec
- $5.1M raised vs ElevenLabs' $500M round
- Middleware margin compression as ElevenLabs and OpenAI ship cheaper, more complete voice AI directly to developers.
- No Series A raised as of June 2026, 22 months after seed, despite rapid ARR growth, leaving capital cushion thin against well-funded rivals.
- TCPA litigation surge (2,788 cases in 2024, up 67% YoY) creates vendor-chain liability exposure for AI voice call platforms.
- EU AI Act high-risk obligations and Article 50 disclosure requirements take effect August 2, 2026, requiring product changes for EU deployments.
- Conflicting public data on headcount and HQ location suggests an unstable public profile that could undermine enterprise trust.
| Rival | Direction | Evidence |
|---|---|---|
| ElevenLabs | losing to | ElevenLabs cut per-minute pricing roughly in half after $500M raise at $11B valuation, Feb 2026 |
| Twilio | losing to | Twilio natively integrated OpenAI Realtime API for its 300,000+ customer base, Aug 2025 |
| OpenAI (Realtime API) | losing to | OpenAI Realtime API reached GA in 2025, letting developers bypass middleware like Retell |
| Vapi | contesting | Direct developer-first competitor offering component-level control in the same voice agent stack |
| Bland AI | contesting | Competes directly for enterprise and high-volume outbound voice AI deployments |
- Is Retell AI profitable in 2026?
- Retell AI reports reaching roughly 45 to 60 million dollars in annualized revenue by early to mid 2026, up about 650 percent year over year, on only 5.1 million dollars raised total, which the company and Sacra cite as evidence of profitability without further venture funding as of June 2026.
- Who owns Retell AI?
- Retell AI is privately held and VC-backed, with no acquisition or parent company identified. It was co-founded in 2023 by CEO Bing Wu, along with Evie and Weijia, went through Y Combinator's Winter 2024 batch, and raised a 4.6 million dollar seed round in August 2024 led by Alt Capital.
- Could AI replace Retell AI?
- Retell AI's own middleware layer is exposed: OpenAI's Realtime API reached general availability in 2025 letting developers build voice agents directly, and Twilio natively integrated it for its 300,000 plus customers by August 2025, both bypassing platforms like Retell for core latency and turn-taking functions.
- Who is Retell AI's biggest competitor?
- ElevenLabs is Retell AI's most aggressive rival, having raised 500 million dollars at an 11 billion dollar valuation in February 2026 and shipped Conversational AI 2.0 with HIPAA compliance while cutting per-minute pricing roughly in half, directly pressuring Retell's pricing and differentiation.
- How has Retell AI's revenue grown since its seed round?
- Retell AI reported over 3 million dollars in annualized revenue at its August 2024 seed announcement. By April 2026, Sacra estimated annualized revenue near 60 million dollars, up from about 45 million at end of 2025, a roughly 650 percent year over year increase.
- Has Retell AI raised a Series A?
- As of June 27, 2026, Retell AI had not raised a Series A. Its last funding was a 4.6 million dollar seed round in August 2024 led by Alt Capital, roughly 22 months prior, despite reported ARR growth into the tens of millions.
- 2026-06-29Retell AI launches Conductor, a graph-native AI review interface for production voice agents
- 2026-06-27Crustdata reports headcount at 133, up 104.6% YoY, no Series A raised since Aug 2024 seed
- 2026-04-03Enterprise DNA reports Retell reached $50M ARR in 2025 on $5.1M raised
- 2026-04-01Sacra estimates Retell annualized revenue near $60M, up 650% YoY
- 2026-03-19Retell launches ChatGPT app integration for building voice agents
- 2026-02-01ElevenLabs raises $500M at $11B valuation, ships Conversational AI 2.0, halves per-minute pricing
- 2026-01-01Retell Assure automated voice-AI QA product broadly rolls out
- 2025-08-29Twilio natively integrates OpenAI Realtime API for its 300,000+ customer base
- 2024-08-01Retell AI closes $4.6M seed round led by Alt Capital, reports over $3M ARR
- 2023-11-01Retell AI receives ~$125K pre-seed funding from Y Combinator
- Retell AI Secures Seed Funding (2026-03-01)
- Retell AI revenue, funding & news
- $50M ARR on $5M in Funding (2026-04-03)
- Voice AI Startup Retell AI Launches Conductor (2026-06-29)
- Ry Walker Research (2026-06-10)
- 8 Best Voice AI Providers for 2026 (2026-06-28)
- Retell - Headcount, Funding & Open Jobs (2026-06-27)
- What's It Like to Work at Retell AI 2026? (2026-03-31)
- Vapi, Retell, Bland, LiveKit, ElevenLabs + 7 More (2026-04-23)
- 2025 Year in Review: OpenAI Platform Updates
- Build Conversational AI Apps with Twilio and the OpenAI Realtime API (2025-08-29)
- Call Center Compliance Checklist 2026