Schoo
Schoo runs live online video courses for adult learners and corporate training in Japan.
Schoo's contracts stay stuck at almost no churn while its stock has fallen about 70% from peak on growth that missed its own IPO promise.
Schoo sells online business training videos and live classes to Japanese companies, with about 4,500 paying customers and very low cancellation rates. The company is hard to replace because it produces its own videos in-house, has deep relationships with local governments, and customers rarely leave, but SmartHR is now selling training modules bundled directly into its HR software that companies already use for payroll, and Udemy Business plus Globis are winning the same deals. The critical question is whether Schoo's low churn holds up when competitors are actively attacking, and whether the recent shift from profit to loss in early 2026 is temporary or the start of a longer squeeze on earnings.
Schoo's FY2026 full-year results, due around November 2026, show revenue growth rate. Reveals whether growth reaccelerates toward guided 25%+ or stays below prior IPO guidance.
Schoo discloses net revenue churn figure in future earnings reports. Rising above 0.04% would signal customers switching to SmartHR, Globis, or AI tools.
- FY2025 revenue grew 17.8%, far below 37.2% IPO guidance
- Net revenue churn held at 0.04%
- B2B contracts reached 4,500+
- FY2025 revenue growth of 17.8% badly missed IPO guidance of 37.2%, denting credibility.
- Q1 FY2026 swing to net loss of -2 million yen could signal a margin trend, not a blip.
- SmartHR and Kaonavi can bundle learning into HR-suite seats they already own, no structural barrier stops them.
- Generic business-skills video content (Excel, PowerPoint, management theory) is directly replicable by generative AI tutors.
- Stock down about 70% from all-time high by mid-2026, raising financing and takeover-target risk.
| Rival | Direction | Evidence |
|---|---|---|
| SmartHR | gaining on | Bundles learning modules into HR system-of-record seat it already owns in client firms, as of 2025 |
| Kaonavi | gaining on | Adding learning-recommendation features to talent-management platform, encroaching on Schoo's turf |
| Globis Manabi-hodai | contesting | Head-to-head competitor for corporate reskilling budgets in Japan through 2026 |
| Udemy Business | contesting | Compared directly against Schoo for Business on review site ITreview as of July 2026 |
- Is Schoo profitable in 2026?
- Schoo swung to a small net loss of about negative 2 million yen in Q1 FY2026 (quarter ended December 2025), reversing a prior-year profit, per financial data reported November 13 2025. FY2025 (ended September 2025) net income was 175.31 million yen, down 4.9% year over year, so profitability is thin and now under pressure.
- Who owns Schoo and is it publicly traded?
- Schoo, Inc. is a public company listed on the Tokyo Stock Exchange Growth market under ticker 264A since its IPO on October 22 2024 at 690 yen per share. It was founded October 3 2011 in Shibuya, Tokyo, by CEO Kenshiro Mori, and prior backers included Incubate Fund and Dai-ichi Life.
- Could AI replace Schoo's learning platform?
- Schoo's roughly 9,000 recorded business-skills videos (Excel, PowerPoint, management theory) are the kind of generic content generative AI tutors can replicate. Its defense is a live-broadcast Q&A format, in-house content production, and about 4,500 enterprise LMS contracts with just 0.04% net revenue churn reported at its October 2024 IPO.
- Who is Schoo's biggest competitor?
- SmartHR poses the sharpest threat by bundling learning modules into the HR system-of-record seat it already owns inside client companies. Schoo also competes directly with Globis Manabi-hodai and Udemy Business for the same corporate training budgets, and Kaonavi is adding learning features to its talent-management platform.
- Did Schoo miss its IPO growth guidance?
- Yes. At its September 2024 fiscal year-end filing, Schoo guided FY2025 revenue growth of 37.2% to 3.9 billion yen. Actual FY2025 (ended September 2025) revenue came in at 3.36 billion yen, up only 17.8% year over year, roughly half the promised growth rate.
- How many companies use Schoo for Business?
- Schoo for Business had more than 4,500 contracted companies as of November 2025, up from over 4,000 in June 2024 and about 2,900 in early 2023. The B2B product now generates over 90% of Schoo's total revenue, per the company's own IPO-linked disclosures.
- 2025-12-26Tokyu Community Corp rollout to 5,000 employees announced in Schoo newsletter
- 2025-11-27Schoo Swing certified under IT subsidy program; 82 local government partnerships, 4,500+ contracts
- 2025-11-13FY2025 results reported: revenue 3.36 billion yen, Q1 FY2026 net loss of -2 million yen
- 2025-10Schoo Mesh regional talent-development service launched
- 2025-06-11Corporate user community rebranded as enpeer
- 2024-10-22IPO on Tokyo Stock Exchange Growth market at 690 yen per share, ticker 264A
- 2024-06-27Schoo for Business surpasses 4,000 contracted companies
- 2024-03-01GLIN Impact Capital makes ESG-linked investment in Schoo
- 2023-02-22Series E round closes totaling 2.15 billion yen, led by Incubate Fund
- 2011-10-03Schoo, Inc. founded in Shibuya, Tokyo by CEO Kenshiro Mori
- 264A) Stock Price & Overview (2026-06-23)
- 「Schoo(スクー)」のIPO情報総まとめ (2024-09-17)
- Schoo (264A) : 新規上場(IPO)情報
- Schoo(264A) 東証グロース 決算 (2025-11-13)
- 社会人向けオンライン学習サービスのSchoo、シリーズEで総額21.5億円の資金調達 (2023-02-22)
- 双方向授業型ラーニングマネジメントシステムSchoo Swing「IT導入補助金2025」導入支援事業者に認定 (2025-11-27)
- Monthly Schoo Newsletter December 2025 (2025-12-26)
- スクー、法人ユーザーコミュニティを「enpeer」に新たにリブランディング (2025-06-11)
- Schoo Corporate Profile (2025-08-07)
- Schoo法人向けサービスコラム (2025-07-09)
- スクー、インパクト/ESG投資ファンドGLIN Impact Capitalによる資金調達を実施 (2024-03-01)