Chope
Chope runs restaurant reservation and table-management SaaS across Singapore and Southeast Asia.
On the record
Checkpoint: Quandoo shuts down its platform, pushing its restaurant base to migrate to Chope or rivals like Oddle and TableCheck
The call
Chope's fate now rides on how Grab decides to use it, and on whether ChatGPT-style booking pulls diners away faster than restaurant workflow lock-in holds them.
Chope helps restaurants manage reservations and bookings through software tools and a customer-facing app, similar to how OpenTable works in other countries. The business is hard to replace because 13,000 restaurants rely on its booking system for their daily operations, and switching costs money and effort. However, OpenAI's ChatGPT can now book reservations directly in conversation, which could let customers bypass Chope entirely to find and reserve tables. Since Grab bought Chope in mid-2024, the big question is whether Grab will keep Chope as its own brand with AI defenses or quietly merge it into other Grab apps, which could make it disappear as a distinct product.
Why
01
AI pressure: OpenAI ChatGPT reservation agent. OpenAI's reservation conversion spec lets diners book inside ChatGPT, routing around Chope's own app and website. Could AI do the core job? Only partly.
02
Bigger players: Grab Holdings. Grab bought Chope in July 2024 and could quietly fold it into GrabFood or GrabMerchant instead of running it as its own product. Could a giant copy it? Probably.
03
What protects it. 13,000+ restaurants run daily bookings through ChopeBook and ChopeCloud, and switching that workflow is costly and slow.
What would change this call
Grab names Chope in investor materials with a distinct product roadmap versus folding it into GrabFood/GrabMerchant. Shows whether Chope survives as a standalone brand or is quietly absorbed.
Chope ships its own AI reservation agent within the next year. Shows whether Chope defends its discovery layer against ChatGPT-style booking agents.
Restaurants dropped by Quandoo's shutdown publicly name their new platform (Chope, Oddle, or TableCheck) by end of 2026. Shows whether Chope actually captures displaced merchants or loses them to rivals.
Chope ships its own AI reservation agent within the next year. Shows whether Chope defends its discovery layer against ChatGPT-style booking agents.
Restaurants dropped by Quandoo's shutdown publicly name their new platform (Chope, Oddle, or TableCheck) by end of 2026. Shows whether Chope actually captures displaced merchants or loses them to rivals.
Key numbers
- 13,000+ partner restaurants at acquisition
- $22.7M revenue in 2022, up 31% YoY
- 65 employees cut, 24% of staff
Named risks
- Grab could quietly absorb or rebrand Chope into GrabFood/GrabDine rather than sustaining it as a distinct product.
- AI booking agents like ChatGPT Reserve could disintermediate Chope's diner-facing discovery app.
- Competitors like Oddle are running active churn campaigns exploiting post-acquisition uncertainty.
- No independent post-2024 financial disclosure exists, making performance impossible to verify externally.
- Further Grab-driven reorganization could trigger another staff reduction beyond the 2022 layoffs.
Rivals, as read in July 2026
| Rival | Direction | Evidence |
|---|---|---|
| Oddle | losing to | Ran active switch-from-Chope marketing campaign exploiting ownership uncertainty as of 2026-06-05 |
| Quandoo | gaining on | Quandoo shutting down entirely by 2026-12-31, freeing up ~16,000 restaurants as potential Chope customers |
| OpenTable | losing to | OpenTable operates ~60,000 restaurants globally versus Chope's 13,000+ as of 2024-07 |
| OpenAI ChatGPT Reserve | contesting | OpenAI shipped a restaurant reservation conversion spec letting diners book via chat, bypassing discovery apps |
| TableCheck | contesting | Asia-based rival expanding globally in high-end dining as of 2025-07-23 |
Questions people ask
- Is Chope still an independent company or did Grab buy it?
- Grab acquired Chope in July 2024, taking over its Singapore, Indonesia, and Thailand operations and absorbing staff into Grab offices. Chope now operates as a subsidiary of Grab Holdings rather than an independent startup, per TechCrunch's July 23, 2024 report on the deal.
- Is Chope profitable?
- No independent profitability figures exist. Chope reported $22.7M in revenue in 2022, up 31% year over year, but post-2024 financials are folded into Grab's consolidated reporting and not separately disclosed as of mid-2026.
- Did Chope have layoffs?
- Yes. Chope cut 65 employees, about 24% of its workforce, in December 2022, split between 38 in Singapore and 27 across other Asian offices, amid broader tech sector cost cutting, per Channel News Asia's December 22, 2022 report.
- Could AI replace Chope's booking business?
- Partially exposed. OpenAI has shipped a restaurant reservation conversion spec letting reservation providers plug into ChatGPT's Reserve flow, threatening to let diners book directly through AI chat rather than Chope's app, though no Chope-specific booking loss has been publicly measured.
- Who is Chope's biggest competitor?
- In Singapore, Oddle is actively running win-back marketing campaigns targeting Chope customers as of June 2026, exploiting uncertainty from the Grab acquisition. Globally, OpenTable (about 60,000 restaurants) and Resy dwarf Chope's scale.
- Who owns Chope now?
- Grab Holdings, the Southeast Asian superapp listed on NASDAQ as GRAB, acquired Chope in July 2024 for an undisclosed amount and now owns it as a subsidiary integrated into its merchant ecosystem.
Timeline
- 2026-06-25Rival Quandoo announces full shutdown by December 31, 2026, bookings ending September 30, 2026
- 2026-06-05Competitor Oddle runs marketing campaign urging restaurants to switch from Chope
- 2025-04-09Grab launches AI Merchant Assistant chatbot co-developed with OpenAI and Anthropic
- 2024-07-23Grab acquires Chope, absorbing Singapore, Indonesia, Thailand operations and staff
- 2024-05-30Grab partners with OpenAI to build AI tools across its ecosystem
- 2023-07-21Chope partners with Trip.com/Ctrip, extending booking access to 3,000+ restaurants
- 2022-12-22Chope lays off 65 employees, about 24% of workforce
- 2021Ant Group invests roughly $15M, becoming a major shareholder
- 2011-06-15Chope founded in Singapore by Arrif Ziaudeen
Revision history
30 July 2026
First assessed. Protection under test. The text above is fixed as of this date and is not edited afterwards.
In the same band
Sources
- Grab acquires Singapore's restaurant reservation platform Chope (2024-07-23)
- Grab acquires restaurant reservation platform Chope (2024-07-22)
- Singapore-based dining reservation platform Chope lays off nearly a quarter of all its employees (2022-12-22)
- Chope, CB Insights profile (2024-08-18)
- Grab acquires Singapore based 'Chope' (2024-07-23)
- Chope Lays Off 24% of Their Workforce (2022-12-22)
- ChopeBook and ChopeCloud efficiency
- Chope, Overview (2023-07-21)
- Restaurant reservation conversion spec, Apps SDK
- OpenAI inks deal with ride-sharing operator to develop AI tools (2024-05-30)
- Grab deploys agentic AI to empower merchants and driver partners (2025-04-09)
- The Best Quandoo Alternative for Restaurant Reservations in 2026 (2026-06-25)