Is StashAway profitable in 2026?

No. StashAway remains unprofitable; a July 2026 analyst estimate put its FY2024 EBIT loss at roughly $8.4M, and the company executed a ~14% workforce reduction in July 2026 as part of a cost-optimization push, per Smartkarma's July 14, 2026 daily brief.

Did StashAway have layoffs?

Yes. StashAway cut approximately 14% of its workforce in July 2026 as part of cost-optimization amid a sector-wide wealthtech push for profitability, according to a Smartkarma analyst brief dated July 14, 2026.

Who is StashAway's biggest competitor?

Endowus is StashAway's closest SEA rival, having raised $70M led by UBS in October 2025, roughly triple StashAway's confirmed lifetime funding. Bank-run robo products like DBS digiPortfolio and OCBC RoboInvest also compete directly in Singapore.

Could AI replace StashAway?

Partially. StashAway's core algorithmic asset allocation and rebalancing are commoditizable by generic AI tools, but its multi-jurisdiction licenses (MAS, HK SFC, Thailand SEC, Dubai DFSA) and custodian ties (DBS, Citibank, HSBC) create compliance barriers pure-AI entrants can't easily replicate as of 2026.

StashAway is privately held and venture-backed, founded in 2016 by Michele Ferrario, Freddy Lim, and Nino Ulsamer. Investors include Sequoia Capital India (Series D, April 2021), Eight Roads Ventures, and Square Peg (Series C, 2020). No IPO has occurred as of 2026.

How much funding has StashAway raised?

StashAway raised a $12M Series B led by Eight Roads Ventures, a $16M Series C led by Square Peg in 2020, and a $25M Series D led by Sequoia Capital India that closed April 26, 2021. No new round has been publicly confirmed since.

Banks and financial groups · Singapore

StashAway

stashaway.com ↗

A Singapore-based digital wealth manager offering automated investment portfolios across Asia.

Losing its protection

Assessed 22 July 2026 · Evidence as of 22 July 2026

The structural protection is eroding.

On the recordSince 22 July 2026 · Checkable from end of 2026 · Every call on the record Checkpoint: Deadline to close a new funding round before further cash strain or a second layoff round

The call

StashAway keeps its licenses and clients but sits between better-funded rivals like Endowus and banks that now ship similar tools in-house.

StashAway helps people invest their money automatically using computer algorithms, mostly in Southeast Asia. The problem is that large banks like DBS and OCBC already built their own versions of the same thing and can give it to their existing customers for free, while Endowus, a rival robo-advisor, just raised three times more money than StashAway has in total. StashAway has not made a profit in nine years and has not raised new money since 2021, which makes it harder to compete. The one thing that could change everything is whether StashAway can raise a large amount of new funding in the next six months, because without fresh money it will likely keep shrinking.

Why

AI pressure: Generative AI advisory tools embedded in bank apps, such as DBS's AI-enhanced digiPortfolio. Banks are adding AI-driven portfolio tweaks to already-cheaper products, narrowing StashAway's edge. Could AI do the core job? Only partly.

Bigger players: DBS Bank, UOB, OCBC via digiPortfolio and RoboInvest. Local banks bundle robo-advisory features with everyday banking, undercutting StashAway's standalone service. Could a giant copy it? Yes, easily.

What protects it. Multi-jurisdiction licenses (MAS, SFC, SC, SEC, DFSA) and an established client base give it regulatory cover that new entrants must still earn.

What would change this call

StashAway announces a new equity funding round by end of 2026. Would show it can close the capital gap with Endowus rather than stagnate.
StashAway discloses updated AUM figures beyond the $1B reported in January 2021. Would show whether the business is still growing or has stalled for years.
A second round of layoffs at StashAway after the July 2026 cuts. Would confirm continued financial strain and unresolved profitability problems.

Key numbers

$60.45M total funding raised since 2016 (2026-04-16)
$1B AUM disclosed (2021-01-24)
-$8.4M EBIT loss for FY2024 (2026-07-14)

Named risks

No new equity round since Series D closed April 26, 2021 while closest rival Endowus raised $70M in Oct 2025. Severity: high
14% workforce reduction executed July 2026 amid cost-optimization pressure. Severity: high
Continued unprofitability, with an analyst estimate putting FY2024 EBIT loss near $8.4M. Severity: medium
Incumbent banks DBS and OCBC already ship competing robo-advisory products with far larger distribution. Severity: high
Elevated MAS regulatory scrutiny in Singapore's financial sector, evidenced by SGD 27.45M in fines on nine institutions in 2025. Severity: medium

Rivals, as read in July 2026

Rival	Direction	Evidence
Endowus	gaining on	Raised $70M led by UBS in October 2025 vs StashAway's last round closing April 2021
DBS digiPortfolio	losing to	Bank already ships competing robo-advisory product backed by DBS's vastly larger client base
OCBC RoboInvest	losing to	Incumbent bank robo product already live in Singapore market as of 2026
Syfe	contesting	Cited as StashAway's closest direct ETF-based robo-advisor peer in June 2026 comparison

Questions people ask

Is StashAway profitable in 2026?: No. StashAway remains unprofitable; a July 2026 analyst estimate put its FY2024 EBIT loss at roughly $8.4M, and the company executed a ~14% workforce reduction in July 2026 as part of a cost-optimization push, per Smartkarma's July 14, 2026 daily brief.
Did StashAway have layoffs?: Yes. StashAway cut approximately 14% of its workforce in July 2026 as part of cost-optimization amid a sector-wide wealthtech push for profitability, according to a Smartkarma analyst brief dated July 14, 2026.
Who is StashAway's biggest competitor?: Endowus is StashAway's closest SEA rival, having raised $70M led by UBS in October 2025, roughly triple StashAway's confirmed lifetime funding. Bank-run robo products like DBS digiPortfolio and OCBC RoboInvest also compete directly in Singapore.
Could AI replace StashAway?: Partially. StashAway's core algorithmic asset allocation and rebalancing are commoditizable by generic AI tools, but its multi-jurisdiction licenses (MAS, HK SFC, Thailand SEC, Dubai DFSA) and custodian ties (DBS, Citibank, HSBC) create compliance barriers pure-AI entrants can't easily replicate as of 2026.
Who owns StashAway?: StashAway is privately held and venture-backed, founded in 2016 by Michele Ferrario, Freddy Lim, and Nino Ulsamer. Investors include Sequoia Capital India (Series D, April 2021), Eight Roads Ventures, and Square Peg (Series C, 2020). No IPO has occurred as of 2026.
How much funding has StashAway raised?: StashAway raised a $12M Series B led by Eight Roads Ventures, a $16M Series C led by Square Peg in 2020, and a $25M Series D led by Sequoia Capital India that closed April 26, 2021. No new round has been publicly confirmed since.

Timeline

2026-07StashAway executes ~14% workforce reduction as cost-optimization move
2026-03Launches Unicorn Top 20 and BlackRock-managed Multi-Strategy Hedge Fund portfolios
2025-10Rival Endowus raises $70M led by UBS, widening capital gap with StashAway
2024-09-25StashAway expands HNW offering to UAE and MENA
2024-07-18Launches income portfolio with flexible payouts in partnership with J.P. Morgan Asset Management
2024-02-28Expands HNW offering to Hong Kong, adds private credit access
2022-09Co-develops multi-asset model portfolios with BlackRock
2021-04-26Series D closes: $25M led by Sequoia Capital India
2021-01-24StashAway announces it has crossed $1B in assets under management
2020-09Series C closes: $16M led by Square Peg

Revision history

22 July 2026

First assessed. Losing its protection. The text above is fixed as of this date and is not edited afterwards.

In the same band

IIFL Finance Monex Group Ajaib