Cable One, Inc.
Cable One runs regional cable broadband and video across 24 US states under the Sparklight brand.
Cable One is losing broadband customers every quarter to wireless and fiber rivals while carrying heavy debt and a suspended dividend, with a new CEO still trying to slow the decline.
Cable One sells internet, TV, and phone service in 24 states through old copper and fiber lines it owns. It is getting harder to keep customers because T-Mobile, Verizon, and AT&T now offer wireless internet that doesn't need a cable line, and companies like Google Fiber and AT&T Fiber are building new fiber networks in Cable One's towns, giving customers better choices. The company lost 59,000 internet customers last year and admits the new plan to turn things around is not yet working, so the real test will be whether the new leader can stop the bleeding or if this business keeps shrinking.
Whether Vyve/MBI deal financing issue is resolved before Oct 1, 2026 close date. shows whether Cable One can execute growth deals while losing core subscribers.
Cable One's subscriber trend over two more quarters versus Shentel's reported subscriber gains. shows whether Cable One is losing ground to a same-industry rival, not just FWA.
- Broadband subs down 59,200 year over year
- FY2025 net loss of $356.5 million
- Total debt around $3.2 billion
- Broadband subscriber base shrinking at 5.7% annualized rate with no confirmed stabilization.
- Total debt of $3.2 billion against declining revenue and suspended dividend.
- Vyve/MBI deal financing uncertainty could delay or alter October 1, 2026 close.
- Leadership churn: new CEO since early 2026, COO departing May 2026 with no named replacement.
- FWA and fiber overbuild competitors expanding into previously low-competition rural footprint.
| Rival | Direction | Evidence |
|---|---|---|
| T-Mobile (FWA) | losing to | T-Mobile FWA reached ~8.5 million households by end-2025, cited by Cable One as key driver of subscriber losses |
| Verizon and AT&T (FWA) | losing to | Verizon FWA ~5.7 million households, AT&T FWA ~1.5 million households as of June 25, 2026 |
| AT&T Fiber, Frontier, Google Fiber | losing to | Fiber overbuilders expanding into Cable One's historically low-competition rural markets |
| Shentel (Glo Fiber) | losing to | Shentel added 5,385 net broadband subscribers in Q4 2025 while Cable One lost 10,900 |
| Comcast and Charter | contesting | Both also losing subscribers in Q1 2026 (Charter -120,000, Comcast -65,000), all pursuing mobile bundling |
- Is Cable One profitable in 2026?
- Cable One posted a full-year 2025 net loss of $356.5 million versus net income of $14.5 million in 2024, driven mostly by a $456.2 million non-cash impairment. Q1 2026 showed net income of $35.8 million, but revenue kept falling, down 7.3% year over year to $353.0 million, as of April 30, 2026.
- Is Cable One losing broadband subscribers?
- Yes. Cable One lost 13,500 broadband subscribers sequentially and 59,200 year over year in Q1 2026, ending at 985,600 subscribers. Analyst Craig Moffett described the base as shrinking at a 5.7% annual rate as of May 1, 2026. The company guided to another 16,000-18,000 loss in Q2 2026.
- Who is Cable One's biggest competitive threat?
- Fixed wireless access from T-Mobile, which had roughly 8.5 million households on FWA by end of 2025, alongside Verizon (5.7 million) and AT&T (1.5 million households). Cable One management has explicitly cited FWA as a leading driver of its subscriber losses, per a June 25, 2026 report.
- Could AI replace Cable One's broadband business?
- No, AI does not threaten Cable One's physical last-mile cable plant or franchise rights across 24 states. Instead, the company used Anthropic's Claude combined with Google Maps to fix its serviceable-address database in one weekend, per an April 8, 2026 report, with its then-COO calling AI a 'great equalizer' against larger rivals.
- What happened to Cable One's dividend?
- Cable One suspended its quarterly dividend on May 1, 2025, after Q1 2025 profit dropped 93%, redirecting cash toward debt reduction and growth investments. The stock fell roughly 41% immediately following that announcement, according to a May 2, 2025 report.
- Who owns Cable One?
- Cable One, Inc. (NYSE: CABO) is a public company spun off from Graham Holdings Company (formerly Washington Post Company) in June 2015 via a tax-free stock distribution to shareholders. It operates its consumer broadband business under the Sparklight brand across 24 US states as of mid-2026.
- 2026-07-23Cable One schedules Q2 2026 earnings call for August 6, 2026
- 2026-07-09Company guides to 16,000-18,000 Q2 broadband subscriber losses, discloses Vyve credit support reconsideration
- 2026-06-26Q4 2025 broadband subscriber loss of 10,900 reported; Shentel gains 5,385 subs same period
- 2026-05-01Q1 2026 results show 13,500 sequential and 59,200 YoY broadband subscriber losses
- 2026-04-30Q1 2026 revenue reported at $353.0 million, down 7.3% year over year
- 2026-03-02Sparklight Mobile MVNO service launches across all markets
- 2026-01-05Cable One signs definitive agreement to acquire full ownership of MBI/Vyve Broadband
- 2025-12-31Jim Holanda named new CEO; stock down 67-72% year to date on announcement
- 2025-11-06Q3 2025 broadband subscriber loss of 21,200 reported
- 2025-05-01Cable One suspends quarterly dividend after Q1 2025 profit drops 93%
- Cable One Down 21,200 Broadband Subs (2025-11-06)
- Cable One Down 10.9k Subs, Shentel Up 5.4k (2026-06-26)
- Cable One Keeps Leaking Broadband Subs Under New CEO Holanda (2026-05-01)
- Cable One Expecting to Lose Up to 18,000 Residential Broadband Customers in Q2 (2026-07-09)
- Cable One (CABO) Q4 2025 Summary (2026-04-08)
- Cable One Reports First Quarter 2026 Results (2026-04-30)
- Cable One Suspends Dividend as Q1 Profit Drops 93%, Plans Strategic Shift (2025-05-01)
- Cable One stock tumbles on weak Q1 results, dividend suspension (2025-05-02)
- Cable One stock falls after CEO transition announcement (2025-12-31)
- Cable One Q4 Earnings Call Highlights (2026-02-27)
- Cable One Announces New CEO (2025-12-31)
- AI viewed as 'great equalizer' for small and midsized operators (2026-04-08)